The 50th golden wedding anniversary celebration of Philippine Ambassador to the United Kingdom Tonet Lagdameo and his wife, adorable Linda Floirendo-Lagdameo, was low-key but impressive and heartwarming. Thus far, the highlights of my second tour of duty in London include the opportunity to present my credentials to Her Majesty [Queen Elizabeth II] for a second time, he says. If you feel bad, fine, let it out, but after that, its like, okay, thats enough. So, we have that personal touch, he adds. Indeed, Floirendo fulfilled his vision as he produced and sold bananas to the world from his Davao plantation. By having this kind of campus, we keep our graduates within Mindanao, he adds. Lagdamo is a grandson of "banana king" Antonio Floirendo Sr., one of Ferdinand Marcos' cronies, through the former's daughter Linda Floirendo-Lagdamo. My grandfather was such a serious, stern person so I chose to kind of stay away, but it never stopped us from learning so much from him and seeing his effect on communities and families, says Lagdameo. The son of former Philippine envoy to Mexico, Spain and the Court of St. James Antonio M. Lagdameo and Linda Floirendo (eldest daughter of the late banana mogul Don Antonio O. Floirendo and wife Doa Nenita P. del Rosario), Rep. Antonio F. Floirendo, Jr. is the second person in the family and the third in the clan to join politics. BOX769. Work was not too difficult, the most difficult was being away from family, says the young executive, whose wife and two young kids are staying behind in Manila. He recalls his idyllic childhood in the Makati of yesteryears. Since then, he has also served as the countrys chief emissary to Spain and the United Kingdom. I am thankful that as a child, if I had to send notes to my mom when I had forgotten to bring something to school, it would be written in Spanish. The Floirendo family is one of the most recognizable names in business. Linda Lagdameo with daughter Reena Lagdameo, As the wife of an ambassador, I get to meet many of our compatriots and learn about their lives: their triumphs and trials, the sources of their joy and sorrow, as well as their aspirations and the dreams that energise them every morning for the day ahead, Mrs Lagdameo says of her role. Davaoenos have really come of age, says Lagdameo noting that 35 percent of their units at Agriya have been sold to the locals already. The Floirendos still have some properties outside of Mindanao but they would like to focus in Davao and General Santos City. As I said, we grew up in the kitchen., Linda recalls, One time, I tried to cook adobo, and my two half-American grandchildren asked, Why is it like this?. 5 SINGAPORE Ms. Zarina Varukatty SLOVAKIA Mrs. Andrea Mlynrov SLOVENIA Mrs. Petra erovnik Malovrh SOLOMON ISLANDS Mr. Augustine Wilson Waetara SOMALIA Permanent Representative is married Linda describes that some of her fondest memories in the kitchen would be when her mother would be visiting and would cook for everyone. No, thank you. Im just going to grab something, then Id hide in the kitchen. YES PHILIPPINES PUBLICATIONS. In addition, agri tourism is also being supported by the government. That is why despite the big players from Manila that entered Davao, Lagdameo is confident they have the advantage as a local player, who knows Davaoenos so well. She does nice cookies, says her Lola Linda proudly. With that, it is time for me to go, and Danni thanks me for coming and stands up to walk me to the door. They also have a team of 130 people, mostly from Davao. Respondent Rodolfo Bolanio was employed as company driver by petitioner corporation in 1992 and was assigned to the residence of its senior vice-president Linda F. Lagdameo at Dasmarias Village, Makati City. ALL RIGHTS RESERVED. Even the products and lifestyle of the people have become more sophisticated, more diverse and people are becoming savvy in their investments. So, I told myself to make a transition to the family business, he recalls. He was also responsible for bringing in several foreign investors into various Damosa Land projects in the Davao region, including its agro-industrial park, Anflo Industrial Estate. With their main roots in Davao courtesy of the late family patriarch Antonio Floirendo Sr., who braved the challenge to start the development of the then Wild Wild West Mindanao, another younger Floirendo is stepping up to continue fulfilling the challenge. Local developer sees Davao growing faster than national average. It is an honour and a privilege enjoyed only by very few ambassadors to London., The dining room is the perfect place for meetings and family gatherings. He says, I grew up speaking Spanish to my parents. Tina is wife to Cary Lagdameo, son of Philippine Ambassador to London Tonet Lagdameo and wife Linda Lagdameo. With his many interests and activities, both as a private person and as a public servant, has the ambassador done everything he wanted to do in his life? As a company, they also undertake a lot of outreach programs through the Antonio Floirendo Foundation where they conduct medical mission, build schools, grant scholarships as well as mangrove planting and coastal clean-up. What wife would not want that in her man? Maria's reported annual income is about $150 . That day came in 2012 when his grandfather passed away. Unlike his grandparents, the third generation had their Manila upbringing. Damosa has become one of the most successful businesses in the country. We would also ride around our subdivision with other children of our neighbours. There is no why. Unlike now., Reena agrees, as she and her teenage daughter Danni exchange looks. Ambassador Lagdameo has also adopted his fathers guiding principle in life. Agriya is located in Panabo, a 20-minute drive from Davao City. I also walked past the . Under his leadership, DLI has launched several milestone projects in Davao such as its first agro-industrial estate, its first condominium project, the first flexible workspace solution in Davao, and other mixed-use projects, which includes Agriya, the first master-planned agri-tourism development in the Davao region. In recent years, the company has been recognized by various award giving bodies for its achievements in the property sector. There are lots of opportunities and the market is big enough and our roots are really there in Mindanao so we are doing so much even if we do not go out, he adds. I was kind of naughty.. Antonio Floirendo, Sr.(November 20, 1915 - June 29, 2012) was a Filipino entrepreneur and landowner whose main business was his 6000-hectare banana plantation in Panabo, Davao del Norte, Philippines, earning him the his title as the "banana king" during the dictatorship of Ferdinand Marcos. We are from Mindanao so our roots are firmly planted and we are invested in Davao. From 2008 to 2010, he worked for investment firm CLSA Exchange Capital as an investment banking associate. Go through it, cry it out, thats okay, continues Reena. Its funny because my mother never used those words, clarifies Reena. That is why despite the big players from Manila that entered Davao, Lagdameo is confident they have the advantage as a local player, who knows Davaoenos so well. His grandfather Floirendo Sr. had six children. Antonio Ernesto "Anton" Floirendo Lagdamo Jr. (born January 22, 1968) is a Filipino politician and businessman who was a three-term congressman of the 2nd District of the Davao del Norte. She said that this year's theme, 'Leadership Through Adversity' resonates with the current times. People, who excel, also are recognized but not to the extent of alienating certain employees. Shes just like, Play., Thats terrible, no? asks Linda, self-aware as she looks back on the reflection of Reena. Of course in Spain, since we were ruled by Spain for close to four centuries, we are considered by them as their little brown brothers and treated and accepted as such. He replies, The aspect of my job that I like the most is meeting and interacting with my counterparts resulting in positive outcomes to what our negotiations were about, therefore getting the satisfaction of having done your job successfully.. They are now in the final planning stage to start development by next year. came to the United States, 1983. Our Patron, Madame Maria Linda Floirendo Lagdameo sent her warmest wishes to the strong and lovely ladies of FWA-UK on IWD 2022. No, you have to figure out what youre going to do then you move on. Danni nods in agreement, saying that it has definitely made her more independent. Licad (third from left) with Childhope Philippines' SherwinO, president; Teresita Silva . I want to say, Reena, relax. She taught us the value oflearning from the bottom up.. But not so many knew that his grandfather was also into the industrial side of business having engaged in the dealership of Ford vehicles called Davao Motor Sales or DAMOSA. Lagdamo is a grandson of 'banana king' Antonio Floirendo Sr., one of Ferdinand Marcos' cronies . Jobel ride at the back of the horse to bless the whole race track with his holy . So, if anyone who knows us for this rich agricultural heritage, we use that to our advantage and our partners know that they dont just deal with me but family members. The economy is doing good and Davao is the fastest growing region since 2009. Just like we did! exclaim the two mothers. Damosa has donated 3 hectares for the UP facility as well the first building. On November 3, 1994, respondent got involved in a heated argument with Regina while they were on their way home, stemming from respondent's failure to follow Regina's instructions regarding road directions. This gave her five years of being her with her parents, constantly present in their daily lives, whether they were at fancy dinners, company outings, meetings, or even on the field. When asked what a typical day for him is like, he replies, I arrive at the Embassy a few minutes before 9 a.m. to review the schedule for the day and proceed to go over communications, then review and approve what report and other correspondence have to be sent out. Ambassador Lagdameo, who was born in 1942, has had a privileged upbringing. Reena recalls one of the responses Danni gave in school when asked what two values her family taught her. We had all these sayings (in the house). Indeed, their shared reputation earned them the title of Most Prominent Couple at the 5th Philippine Tatler Ball in 2006. Prices could range from the low side of P5.5 million and a high of P16 million for the upscale model. He was that type of person., It was a personality trait that reflected the times, she thought out loud. Based on the survey results that DAMOSA conducted on potential buyers of Agriya, the relevance of bananas was consistently cited as a very important crop for Davao del Norte. Being an established company in Mindanao, there was not much of a challenge for a Floirendo heir. The second district of Davao del Sur, on the other hand, has known no other representative but the Bautistas. Work was not too difficult, the most difficult was being away from family, says the young executive, whose wife and two young kids are staying behind in Manila. A post shared by Christina Trillana-Lagdameo (@tina_lagdameo) . There was a soul searching involved, says Lagdameo of his decision to join and work in the family business in Davao. They were born and raised in Manila and went to the best schools in the country. I stepped in it so that it had my footprints, she says. . She had three toddlers at the same time. We continue to put agriculture in our projects, says Lagdameo. There are things he learned in business: malasakit (compassion or concern) and integrity. And I get stage fright. It would not be going too far to say that the ambassador and his wife are looked up to as parental figures by the Filipino community in the UK, given their constant concern for their welfare and growth. But they both feel that there is still so much to do with regard to their work representing the nation abroad. They hope to deliver the first few units by 2020. P.O. Antonio Ernesto "Anton" Floirendo Lagdameo Jr. was born on January 22, 1968 (age 54 years) in Tagum, Philippines. Now, Agriya will showcase a banana plantation, production and packing to demonstrate what goes into the banana processing. On weekends, Lagdameo spends time with family to make up for his absence during the work days. The son of former Philippine envoy to Mexico, Spain and the Court of St. James Antonio M. Lagdameo and Linda Floirendo (eldest daughter of the late banana mogul Don Antonio O. Floirendo and wife Doa Nenita P. del Rosario), Rep. Antonio F. Floirendo, Jr. is the second person in the family and the third in the clan to join politics.Preceding him . Must also have the ability to appreciate the position of the party you are conferring with so as to be able to intelligently but positively get your point across. Although he did not mention it, it can be assumed that a liberal sprinkling of charm, of which we Filipinos seem to innately possess, helps. Lagdameo has observed that students and agriculture people still go to UP Los Banos for further studies creating a brain drain for Mindanao. He says, While my interest in medicine was still there, it was not the life that I wanted to live. As the wife of an ambassador, I get to meet many of our compatriots and learn about their lives, she once told Tatler. But for me, it was just a matter of adjusting to work styles and of not being afraid to take on new businesses to benefit the company and how to get them to buy into the business which has been there in Davao for so long, he says. The Lagdameos hosted an intimate despedida de soltera with an abundance of love. He laid down the foundation that is why it has been a conscious effort of the second and third generation to make opportunities to partake the growth of the business.. I was younger than my daughter now, says Reena, playfully defending herself while looking pointedly at Danni. The Floirendos, who are from Davao, are into fruit exporting, but JM and Cecilia saw an opportunity to penetrate local fruit distribution. Damosa has grown tremendously over the past six years and is considered the market leader in Mindanao real estate business. According to the ambassador, his first stint came at an economically and politically difficult time for the UK. In 2000, the family started developing industrial parks and hotels making DAMOSA reached a full-scale real estate company. Linda Lagdameo takes pride in her role as the wife of an ambassador of the Philippines. Liked by Mayen Elena Lagdameo-Hogan Very honored to have been invited to speak at the The Economist's 2022 Global Treasury Leaders Summit Americas in New York on April 26th and 27th There are things he learned in business: malasakit (compassion or concern) and integrity. Lagdameo is the fifth child of seven kids of Linda Floirendo Lagdameo, daughter of Floirendo Sr. I would just tell them how I would like it done but I am more of listening of what their ideas are and how they would execute the project on their own, he adds. These include the first subdivision consisting of 177 house and lots, commercial areas, banana and aqua culture and a professional agriculture school. Ambassador Antonio and Mrs Linda Lagdameo in front of their official residence in Londons Victoria Square. I do take the time to explain certain things, Reena says. As an authority on the art of diplomacy, Ambassador Lagdameo cites the key skills of a good diplomat. Third generation RICARDO Cary FLOIRENDO LAGDAMEO has taken the challenge of helping the second generation preserve the family legacy and further expand the family business. He always looks up to his Lolo for being the game-changer of his generation. This is made possible as lot sizes are bigger than in the ordinary subdivisions. For instance, Damosa is now focusing on the development of AGRIYA, an 88-hectare master planned complex with an agricultural theme. Ambassador Antonio Lagdameo and his wife, Linda Floirendo-Lagdameo. A good percentage of our leaders are not family members and some board members are not family. Intramuros, Manila 1002 Philanthropist, Chairperson, ANFLO Management and Investment Corporation, Apart from being the wife of Philippine Ambassador to the UK Antonio Lagdameo, Linda Lagdameo is also a philanthropist and advocate. I mentioned [to her] that when we went to greet her after the race,we did not tarry as we felt she may be upset over the loss, and she remarked, In this game, you must remember that you win some, you lose some, and with a gesture with her fingers, she said, but the loss was just by a nose., Aside from being a horse racing aficionado, our ambassador is also an orchid fan. Already, Lagdameo has successfully achieved an annual revenue growth of over 500 percent for the company from 2013-2018. Your email address will not be published. All Rights Reserved. Even the products and lifestyle of the people have become more sophisticated, more diverse and people are becoming savvy in their investments. The sitting room at the ambassadors residence, I should have been enjoying my retirement after many years in the private sector and a long experience in business, he admits ruefully. Lagdameo, for his part, remembered visiting Davao on special family occasions only. There was a soul searching involved, says Lagdameo of his decision to join and work in the family business in Davao. *This article was originally published in Metro Society March 2019 issue. Undoubtedly, being an ambassador is a highly demanding job, but it can be quite fulfilling at the same time. The third generation Floirendos are little by little taking care some of the family businesses with the help of some professional managers. The Filipino ambassador to the Court of St. James, His Excellency Ambassador Antonio M. Lagdameo is a fluent Spanish speaker, having spoken the language since childhood. Tourists will get to know what went into the banana production, there is so much that go into the process, he adds. Prices could range from the low side of P5.5 million and a high of P16 million for the upscale model. To further strengthen its vision as an agri-tourism development, Agriya will be home to UP Los Banos, the countrys foremost agricultural school. In 2012, I got my bachelor ?s degree in Architecture from Bicol University and was one of the. Ricardo "Cary Lagdameo, Anthony Sasin, Vincent Floirendo, Ricky Floirendo, Mayor Al David Uy, Maricris Floirendo Brias and Marissa Floirendo IN AN effort to promote local development and continue being the region's partner on its road to recovery, Davao-based property developer Damosa Land, Inc. (DLI) officially launched Bridgeport on . "Thank you for making time for this occasion. Save my name, email, and website in this browser for the next time I comment. The acts of Linda Lagdameo were indicative of her intention to dismiss respondent from employment. You have people of different talents and backgrounds; and you have a team where everyone knows his or her role in achieving the organisations objectives. Hopefully, the school will open in 2020. Mr. Floirendo said he wants "to unite the Lower House in fully backing the Duterte administration [in its bid to] realize its dreams for the Filipino people in the three remaining years.". ANFLOCOR Chairperson Ms. Linda Floirendo-Lagdameo and ANFLOCOR SVP Mr. Ricardo Floirendo turned over yesterday, March 20, 2019, the said food packs to the Province, represented by Gov. More so because she was a younger parent. I knew that one day I would, I just did not know when, but I told myself that at a certain point I have to start paying my dues after all the family business was set up for generations to partake in, he adds. Maria Linda Lagdameo, Maria L Lagdameo, Maria L Flagdameo, Linda F Lagdameo and Linda Lagdameo are some of the alias or nicknames that Maria has used. All three women agree that whether its from a generation above or below, the most enduring lesson they have learned from each other is to adapt and be patient. He donated P75 million, according to the former president's SOCE. He was 96. . We feel there is nothing yet of this kind in Davao, says Lagdameo. Theres an old, old photo (somewhere), starts her daughter Reena. Indeed, it came as a surprise to the ambassador that he would be the Philippines Man in London for a second time in February of this year. Being an established company in Mindanao, there was not much of a challenge for a Floirendo heir. READ: A Mother's Day 2019 Special: Angelette, Pauline, And Francine Calero On Their Mom, Gigi, But it wasnt discipline in the sense that if you did something wrong, youd get punished, Reena clarifies. So for me, this a good time, he adds. In 2014, he became vice-president of Damosa Land where he led the company and all its strategic efforts under his uncle Ricardo Floirendo. We feel there is nothing yet of this kind in Davao, says Lagdameo. Must be open-minded! One widely renowned personality the ambassador has met is Queen Elizabeth II. So, if anyone who knows us for this rich agricultural heritage, we use that to our advantage and our partners know that they dont just deal with me but family members. He remarks, It certainly helps. Now, Agriya will showcase a banana plantation, production and packing to demonstrate what goes into the banana processing. He was also responsible for bringing in several foreign investors into various Damosa Land projects in the Davao region, including its agro-industrial park, Anflo Industrial Estate. It could have gone either way and for him to stay on that path and do business without shortchanging anyone around him, but helped them grow, I always long to follow that, he adds. Damosa always tries its best to be a model in real estate developments and in putting their brand forward. Davao grew at an average of 8 percent and above for the last 10 years, way higher than the national GDP. 2023 Tatler Asia Limited. Apart from Lagdameo, another kin of a known associate filters in Marcos' list of donors through James Gerard O. de Jesus who donated P10 million in cash. Maria is now married. Halloween Costumes You Can Purchase Online Right Now! This means, he is in Davao from Monday to Friday then fly back to Manila on weekends. His late grandfather was among the pioneers who embraced the land of promise with the vision to make it as the worlds production hub for agricultural produce. I would just tell them how I would like it done but I am more of listening of what their ideas are and how they would execute the project on their own, he adds. All rights reserved. Our children are all grown and are pursuing their individual careers and interests, so you could say we are feeling a sense of having an empty nest, Mrs Lagdameo admits. 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